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Content & Digital Media Specialist

Job DescriptionContent & Digital Media Specialist Job Vacancy We are looking for a young and dynamic full-time Content & Digital Media Specialist to join our team. The ideal candidate will be responsible for developing and executing digital marketing strategies, creating and distribute content in various formats across multiple channels to increase awareness, elevate the brand positioning and driving digital expansion. This role will report to the Executive Director of Marketing & Communications.Key Responsibilities - Develop, implement, and manage comprehensive digital marketing strategies across all the social media platforms in addition to other digital channels.- Define the most important social media KPIs.- Create engaging and relevant content for social media posts, including images, videos and written copy that resonate with our target audience.- Manage and optimize paid social media advertising campaigns to drive traffic.- Monitor social media channels for trends, feedback, and opportunities for engagement.- Respond to comments and messages in a timely manner.- Track and analyze social media metrics and campaign performance using analytics tools to identify areas for improvement and optimize strategy.- Stay up-to-date with the latest trends, AI applications, tools, best practices in social media marketing and digital advertising, and implement innovative tactics to drive growth.- Maintain and update the brand website.- Monitor SEO and user engagement and suggest content optimization.- Communicate with industry professionals and influencers via social media to create a strong network.- Develop and implement strategies for managing online reputation and addressing potential crises on social media.- Conduct market research to identify new opportunities and trends in the industry, including analyzing data and scraping the web for relevant information. Skills - Minimum of 2 years of experience.- Bachelor’s degree in marketing, Communications, Computer Science, or related fields.- Experience with digital marketing automation software.- Experience with Google Ads and Google Analytics.- Knowledge of web publishing.- Proficiency with SEO tools.- Superb verbal and written communication skills.- Strong problem-solving skills.- Ability to work well in a team environment.- Strong time management skills.- Strong analytical skills.w- In-depth knowledge of the digital platforms’ latest technology and innovative AI tools.- Strong copy-writing and visual storytelling skills.- Highly organized with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.- Creative thinker with a passion for staying up-to-date with the latest social media trends and emerging technologies.- Solid knowledge of media editing software.- Familiarity with web design and content management systems.

Bayt.com Inc. • Cairo, Egitto

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Creative Graphic Designer

Job SummaryThe Social Creative Designer is responsible for creatively representing information to help fulfill the center’s objectives. Creative imagery and customized designs to visualize information in a visually attractive way that will increase engagement among the relevant target audience. Take into consideration multiple aspects including actual message being communicated, organizational objectives, target audience, and platform best practices when creating any designs.Key ResponsibilitiesCreate images that creatively convey a messageDevelop graphics and visual or audio images for product illustrations, logos, and social media platformsCreate designs either by hand or using computer software packagesSelect colors, images, text style, and layoutIncorporate changes recommended by management into the final designReview designs for errors before printing or publishing themCreate PowerPoint templatesDesign graphics, banners and other Web images to be a part of integrated marketing campaigns.Effectively designs in a clean, well-structured, easily maintainable formatUtilizes wire framing and graphic sketches where appropriateContribute to conceptualizing campaigns and activations from a creative perspectiveHelp create guidelines and creative identities where neededEnsure digital/social best practices are applied and brand guidelines are followedProactively suggest creative content / designs based on solid understanding of strategic objectivesEducation & ExperienceDegree in Graphic Design, Multimedia Design, or related fieldMinimum 4-5 years’ prior experience in a digital agency or equivalentExperience working on Adobe Illustration – Photoshop – InDesign – Premiere – After EffectsExperience in motion graphics, animation, and/or video editingEnthusiastic about social media and experience using social media platformsAble to meet deadlines and follow internal processesAble to work under pressureProactive in proposing new ideas and conceptsCollaborative, flexible can-do work styleAble to show portfolio of previous successful workPossess solid understanding of design and user experience, leverage data where possible to ensure maximizing usabilityDesire and willingness to work in a collaborative, innovative, flexible and team-oriented environmentDetails oriented individual who reviews his/her work carefully. Quality control is key.Positive attitude towards challengesSelf-starter with the ability to work independently and collaboratively with a team (Energetic team spirit)Extremely driven with a desire to develop skills regularlyProfessional demeanor with high degree of comfort speaking with internal & external stakeholderRequired SkillsAdobe IllustrationAdobe PhotoshopAdobe InDesignAdobe Premiere ProAdobe After EffectsDreamweaverHTMLCSSMotion graphicsAnimation and/or video editingEnthusiastic about social media and experience using social media platforms

EDARABIA • Dubai, Emirati Arabi Uniti

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